{"id":5731,"date":"2026-09-02T15:45:49","date_gmt":"2026-09-02T13:45:49","guid":{"rendered":"https:\/\/new2026.roeschswiss.com\/laundry-history\/"},"modified":"2026-09-22T13:36:50","modified_gmt":"2026-09-22T11:36:50","slug":"storia-del-bucato","status":"publish","type":"page","link":"https:\/\/www.roeschswiss.com\/it\/storia-del-bucato\/","title":{"rendered":"Storia del bucato"},"content":{"rendered":"\t\t<div data-elementor-type=\"wp-page\" data-elementor-id=\"5731\" class=\"elementor elementor-5731 elementor-5202\" data-elementor-post-type=\"page\">\n\t\t\t\t<div class=\"elementor-element elementor-element-f54252a e-flex e-con-boxed e-con e-parent\" data-id=\"f54252a\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;gradient&quot;,&quot;shape_divider_bottom&quot;:&quot;waves&quot;,&quot;shape_divider_bottom_negative&quot;:&quot;yes&quot;}\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-shape elementor-shape-bottom\" aria-hidden=\"true\" data-negative=\"true\">\n\t\t\t<svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" viewBox=\"0 0 1000 100\" preserveAspectRatio=\"none\">\n\t<path class=\"elementor-shape-fill\" d=\"M790.5,93.1c-59.3-5.3-116.8-18-192.6-50c-29.6-12.7-76.9-31-100.5-35.9c-23.6-4.9-52.6-7.8-75.5-5.3\n\tc-10.2,1.1-22.6,1.4-50.1,7.4c-27.2,6.3-58.2,16.6-79.4,24.7c-41.3,15.9-94.9,21.9-134,22.6C72,58.2,0,25.8,0,25.8V100h1000V65.3\n\tc0,0-51.5,19.4-106.2,25.7C839.5,97,814.1,95.2,790.5,93.1z\"\/>\n<\/svg>\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-35aab0e e-con-full e-flex e-con e-child\" data-id=\"35aab0e\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t<div class=\"elementor-element elementor-element-55a108c e-con-full e-flex e-con e-child\" data-id=\"55a108c\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-a9c4d1e elementor-widget elementor-widget-heading\" data-id=\"a9c4d1e\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t\t<h1 class=\"elementor-heading-title elementor-size-default\">4.500 anni di innovazione nel bucato<\/h1>\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-b42e9ab elementor-widget elementor-widget-text-editor\" data-id=\"b42e9ab\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t\t\t\t\t\t<p>Dai capi asciugati al sole descritti nell&#8217;Odissea di Omero alle prime tecniche di sbiancamento romane, il bisogno fondamentale di prendersi cura dei tessuti attraversa i millenni. Padroneggiando questa profonda storia chimica, progettiamo soluzioni di produzione che offrono un&#8217;efficienza senza compromessi, sicurezza ambientale e un valore di mercato competitivo.<\/p><p data-path-to-node=\"5\">\u00a0<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-f83196b e-con-full e-flex e-con e-child\" data-id=\"f83196b\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-1affa7d elementor-align-left elementor-mobile-align-justify elementor-widget-mobile__width-inherit elementor-widget elementor-widget-button\" data-id=\"1affa7d\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"button.default\">\n\t\t\t\t\t\t\t\t\t\t<a class=\"elementor-button elementor-button-link elementor-size-sm\" href=\"#timeline\">\n\t\t\t\t\t\t<span class=\"elementor-button-content-wrapper\">\n\t\t\t\t\t\t\t\t\t<span class=\"elementor-button-text\">Vedi la cronologia<\/span>\n\t\t\t\t\t<\/span>\n\t\t\t\t\t<\/a>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-fd90dee elementor-align-left elementor-mobile-align-justify elementor-widget-mobile__width-inherit elementor-widget elementor-widget-button\" data-id=\"fd90dee\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"button.default\">\n\t\t\t\t\t\t\t\t\t\t<a class=\"elementor-button elementor-button-link elementor-size-sm\" href=\"https:\/\/new2026.roeschswiss.com\/it\/innovazione\/\">\n\t\t\t\t\t\t<span class=\"elementor-button-content-wrapper\">\n\t\t\t\t\t\t\t\t\t<span class=\"elementor-button-text\">La nostra innovazione<\/span>\n\t\t\t\t\t<\/span>\n\t\t\t\t\t<\/a>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-cf8479d elementor-icon-list--layout-traditional elementor-list-item-link-full_width elementor-widget elementor-widget-icon-list\" data-id=\"cf8479d\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"icon-list.default\">\n\t\t\t\t\t\t\t<ul class=\"elementor-icon-list-items\">\n\t\t\t\t\t\t\t<li class=\"elementor-icon-list-item\">\n\t\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-icon-list-icon\">\n\t\t\t\t\t\t\t<svg aria-hidden=\"true\" class=\"e-font-icon-svg e-fas-circle\" viewBox=\"0 0 512 512\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\"><path d=\"M256 8C119 8 8 119 8 256s111 248 248 248 248-111 248-248S393 8 256 8z\"><\/path><\/svg>\t\t\t\t\t\t<\/span>\n\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-icon-list-text\">LA NOSTRA EREDIT\u00c0<\/span>\n\t\t\t\t\t\t\t\t\t<\/li>\n\t\t\t\t\t\t<\/ul>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-6639417 e-con-full e-flex e-con e-child\" data-id=\"6639417\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-b08083a elementor-absolute elementor-widget elementor-widget-html\" data-id=\"b08083a\" data-element_type=\"widget\" data-e-type=\"widget\" data-settings=\"{&quot;_position&quot;:&quot;absolute&quot;}\" data-widget_type=\"html.default\">\n\t\t\t\t\t<div class=\"blob-a\"><\/div>\n<div class=\"blob-b\"><\/div>\n<div class=\"circle-red\"><\/div>\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-11a8ee1 elementor-widget elementor-widget-image\" data-id=\"11a8ee1\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img fetchpriority=\"high\" decoding=\"async\" width=\"800\" height=\"450\" src=\"https:\/\/www.roeschswiss.com\/wp-content\/uploads\/2026\/09\/250314-1024x576.jpg\" class=\"attachment-large size-large wp-image-5715\" alt=\"\" srcset=\"https:\/\/www.roeschswiss.com\/wp-content\/uploads\/2026\/09\/250314-1024x576.jpg 1024w, https:\/\/www.roeschswiss.com\/wp-content\/uploads\/2026\/09\/250314-300x169.jpg 300w, https:\/\/www.roeschswiss.com\/wp-content\/uploads\/2026\/09\/250314-150x84.jpg 150w, https:\/\/www.roeschswiss.com\/wp-content\/uploads\/2026\/09\/250314-768x432.jpg 768w, https:\/\/www.roeschswiss.com\/wp-content\/uploads\/2026\/09\/250314.jpg 1500w\" sizes=\"(max-width: 800px) 100vw, 800px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-e4b3b94 e-flex e-con-boxed e-con e-parent\" data-id=\"e4b3b94\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-0bd3359 elementor-widget elementor-widget-menu-anchor\" data-id=\"0bd3359\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"menu-anchor.default\">\n\t\t\t\t\t\t\t<div class=\"elementor-menu-anchor\" id=\"timeline\"><\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-c8a134e elementor-widget elementor-widget-text-editor\" data-id=\"c8a134e\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t\t\t\t\t\t<div class=\"text-center lg:text-start\"><p>L&#8217;EVOLUZIONE DEL LAVAGGIO<\/p><\/div>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-8fedb4d elementor-widget elementor-widget-heading\" data-id=\"8fedb4d\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">Dall'antico sapone ai moderni tensioattivi<\/h2>\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-b0a86ce e-con-full e-flex e-con e-child\" data-id=\"b0a86ce\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t<div class=\"elementor-element elementor-element-2f4f247 e-con-full e-flex e-con e-child\" data-id=\"2f4f247\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t<div class=\"elementor-element elementor-element-5e14784 e-con-full e-flex e-con e-child\" data-id=\"5e14784\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t<div class=\"elementor-element elementor-element-1422d59 e-con-full e-flex e-con e-child\" data-id=\"1422d59\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-cd86538 e-con-full e-flex e-con e-child\" data-id=\"cd86538\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-0f06e3a e-con-full e-flex e-con e-child\" data-id=\"0f06e3a\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-281a7d6 elementor-widget elementor-widget-heading\" data-id=\"281a7d6\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t\t<span class=\"elementor-heading-title elementor-size-default\">~2500 a.C. \u00b7 ANTICHIT\u00c0\n<\/span>\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-bbddb04 elementor-widget elementor-widget-heading\" data-id=\"bbddb04\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t\t<div class=\"elementor-heading-title elementor-size-default\">Indumenti asciugati al sole e prime tecniche<\/div>\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-4270e7c elementor-widget elementor-widget-text-editor\" data-id=\"4270e7c\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t\t\t\t\t\t<p>Dai capi asciugati al sole descritti nell&#8217;Odissea di Omero alle prime tecniche di sbiancamento romane, il bisogno fondamentale di prendersi cura dei tessuti attraversa i millenni.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-5f54e19 e-con-full e-flex e-con e-child\" data-id=\"5f54e19\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t<div class=\"elementor-element elementor-element-3e87ab6 e-con-full e-flex e-con e-child\" data-id=\"3e87ab6\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t<div class=\"elementor-element elementor-element-90e0757 e-con-full e-flex e-con e-child\" data-id=\"90e0757\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-8285317 e-con-full e-flex e-con e-child\" data-id=\"8285317\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-350a758 e-con-full e-flex e-con e-child\" data-id=\"350a758\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-745ce2b elementor-widget elementor-widget-heading\" data-id=\"745ce2b\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t\t<span class=\"elementor-heading-title elementor-size-default\">PRIME CIVILT\u00c0<\/span>\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-8401f5c elementor-widget elementor-widget-heading\" data-id=\"8401f5c\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t\t<div class=\"elementor-heading-title elementor-size-default\">Grasso animale e cenere di legno<\/div>\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-bbe07c4 elementor-widget elementor-widget-text-editor\" data-id=\"bbe07c4\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t\t\t\t\t\t<p>Le trib\u00f9 germaniche e galliche combinavano grassi animali con cenere di legno: una delle prime reazioni chimiche registrate utilizzate per la pulizia dei tessuti.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-28e37fd e-con-full e-flex e-con e-child\" data-id=\"28e37fd\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t<div class=\"elementor-element elementor-element-9ec499f e-con-full e-flex e-con e-child\" data-id=\"9ec499f\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t<div class=\"elementor-element elementor-element-85c6310 e-con-full e-flex e-con e-child\" data-id=\"85c6310\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-e9b85bc e-con-full e-flex e-con e-child\" data-id=\"e9b85bc\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-e973767 e-con-full e-flex e-con e-child\" data-id=\"e973767\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-e426af9 elementor-widget elementor-widget-heading\" data-id=\"e426af9\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t\t<span class=\"elementor-heading-title elementor-size-default\">MEDIOEVO<\/span>\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-c1ab657 elementor-widget elementor-widget-heading\" data-id=\"c1ab657\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t\t<div class=\"elementor-heading-title elementor-size-default\">L'ascesa dei laboratori di sapone<\/div>\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-9144926 elementor-widget elementor-widget-text-editor\" data-id=\"9144926\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t\t\t\t\t\t<p>Laboratori di sapone dedicati fiorirono in Italia e in Spagna, professionalizzando per la prima volta l&#8217;arte della produzione del sapone.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-678fb69 e-con-full e-flex e-con e-child\" data-id=\"678fb69\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t<div class=\"elementor-element elementor-element-d8a91b2 e-con-full e-flex e-con e-child\" data-id=\"d8a91b2\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t<div class=\"elementor-element elementor-element-e07bc6b e-con-full e-flex e-con e-child\" data-id=\"e07bc6b\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-b59c602 e-con-full e-flex e-con e-child\" data-id=\"b59c602\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-b50d20b e-con-full e-flex e-con e-child\" data-id=\"b50d20b\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-14e99d6 elementor-widget elementor-widget-heading\" data-id=\"14e99d6\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t\t<span class=\"elementor-heading-title elementor-size-default\">XIX SECOLO<\/span>\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-3767395 elementor-widget elementor-widget-heading\" data-id=\"3767395\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t\t<div class=\"elementor-heading-title elementor-size-default\">Saponi a base di oli vegetali<\/div>\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-db22a8a elementor-widget elementor-widget-text-editor\" data-id=\"db22a8a\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t\t\t\t\t\t<p>I raffinati saponi a base di oli vegetali divennero lo standard di eccellenza per le loro superiori propriet\u00e0 detergenti, ponendo le basi per la moderna produzione commerciale.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-0735ea5 e-con-full e-flex e-con e-child\" data-id=\"0735ea5\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t<div class=\"elementor-element elementor-element-8ec9d80 e-con-full e-flex e-con e-child\" data-id=\"8ec9d80\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t<div class=\"elementor-element elementor-element-7b1be5d e-con-full e-flex e-con e-child\" data-id=\"7b1be5d\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-ef848e2 e-con-full e-flex e-con e-child\" data-id=\"ef848e2\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-655bed1 e-con-full e-flex e-con e-child\" data-id=\"655bed1\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-928a8f1 elementor-widget elementor-widget-heading\" data-id=\"928a8f1\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t\t<span class=\"elementor-heading-title elementor-size-default\">PRIMA GUERRA MONDIALE<\/span>\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-b97815a elementor-widget elementor-widget-heading\" data-id=\"b97815a\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t\t<div class=\"elementor-heading-title elementor-size-default\">La nascita dei detersivi sintetici<\/div>\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-ba40d9d elementor-widget elementor-widget-text-editor\" data-id=\"ba40d9d\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t\t\t\t\t\t<p>Affrontando gravi carenze di grasso animale, i chimici progettarono i primi tensioattivi sintetici: composti che mantenevano prestazioni elevate anche in acque dure e ricche di minerali. Questa svolta ha gettato le basi per le odierne formulazioni destinate al B2B e al dettaglio.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-d54668b e-con-full e-flex e-con e-child\" data-id=\"d54668b\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t<div class=\"elementor-element elementor-element-22d512d e-con-full e-flex e-con e-child\" data-id=\"22d512d\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t<div class=\"elementor-element elementor-element-b0a1a28 e-con-full e-flex e-con e-child\" data-id=\"b0a1a28\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-413bdc6 e-con-full e-flex e-con e-child\" data-id=\"413bdc6\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-c9fe839 e-con-full e-flex e-con e-child\" data-id=\"c9fe839\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-c41aa6b elementor-widget elementor-widget-heading\" data-id=\"c41aa6b\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t\t<span class=\"elementor-heading-title elementor-size-default\">XX SECOLO<\/span>\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-2a0c8d6 elementor-widget elementor-widget-heading\" data-id=\"2a0c8d6\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t\t<div class=\"elementor-heading-title elementor-size-default\">Il passaggio ai tensioattivi<\/div>\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-c042617 elementor-widget elementor-widget-text-editor\" data-id=\"c042617\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t\t\t\t\t\t<p>L&#8217;ingegneria dei tensioattivi anionici, cationici e non ionici ha consentito la rimozione mirata delle macchie e una sospensione dello sporco superiore su diversi tipi di tessuti.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-d9f6722 e-con-full e-flex e-con e-child\" data-id=\"d9f6722\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t<div class=\"elementor-element elementor-element-0e87e87 e-con-full e-flex e-con e-child\" data-id=\"0e87e87\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t<div class=\"elementor-element elementor-element-5ca9663 e-con-full e-flex e-con e-child\" data-id=\"5ca9663\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-048399c e-con-full e-flex e-con e-child\" data-id=\"048399c\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-89497a2 e-con-full e-flex e-con e-child\" data-id=\"89497a2\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-ac9e542 elementor-widget elementor-widget-heading\" data-id=\"ac9e542\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t\t<span class=\"elementor-heading-title elementor-size-default\">ANNI '60<\/span>\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-32a6aba elementor-widget elementor-widget-heading\" data-id=\"32a6aba\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t\t<div class=\"elementor-heading-title elementor-size-default\">Lo standard di biodegradabilit\u00e0<\/div>\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-99fc0e2 elementor-widget elementor-widget-text-editor\" data-id=\"99fc0e2\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t\t\t\t\t\t<p>I primi alchilbenzeni solfonati ramificati si accumulavano nelle falde acquifere, facendo schiumare l&#8217;acqua del rubinetto. L&#8217;industria \u00e8 passata rapidamente agli alchilbenzeni solfonati lineari, facilmente biodegradabili: uno standard che ancora oggi \u00e8 alla base delle nostre formulazioni eco-responsabili.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-c0821c5 e-con-full e-flex e-con e-child\" data-id=\"c0821c5\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t<div class=\"elementor-element elementor-element-50c9c96 e-con-full e-flex e-con e-child\" data-id=\"50c9c96\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t<div class=\"elementor-element elementor-element-bd27f44 e-con-full e-flex e-con e-child\" data-id=\"bd27f44\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-31e6c78 e-con-full e-flex e-con e-child\" data-id=\"31e6c78\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-55e9cae e-con-full e-flex e-con e-child\" data-id=\"55e9cae\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-609b78c elementor-widget elementor-widget-heading\" data-id=\"609b78c\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t\t<span class=\"elementor-heading-title elementor-size-default\">ANNI '90<\/span>\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-98278f1 elementor-widget elementor-widget-heading\" data-id=\"98278f1\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t\t<div class=\"elementor-heading-title elementor-size-default\">La rivoluzione liquida<\/div>\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-a03194c elementor-widget elementor-widget-text-editor\" data-id=\"a03194c\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t\t\t\t\t\t<p>I detersivi liquidi hanno conquistato i mercati dei consumatori negli Stati Uniti, nel Regno Unito e in Francia per pura praticit\u00e0, mentre i detersivi in polvere altamente concentrati sono rimasti la forza dominante ed economica a livello globale.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-3913579 e-con-full e-flex e-con e-child\" data-id=\"3913579\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t<div class=\"elementor-element elementor-element-3a8095b e-con-full e-flex e-con e-child\" data-id=\"3a8095b\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t<div class=\"elementor-element elementor-element-a7e8f7c e-con-full e-flex e-con e-child\" data-id=\"a7e8f7c\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-454fe77 e-con-full e-flex e-con e-child\" data-id=\"454fe77\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-4652ff1 e-con-full e-flex e-con e-child\" data-id=\"4652ff1\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-b46ac06 elementor-widget elementor-widget-heading\" data-id=\"b46ac06\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t\t<span class=\"elementor-heading-title elementor-size-default\">OGGI<\/span>\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-54c39e4 elementor-widget elementor-widget-heading\" data-id=\"54c39e4\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t\t<div class=\"elementor-heading-title elementor-size-default\">Lavaggio a freddo enzimatico<\/div>\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-eeeb297 elementor-widget elementor-widget-text-editor\" data-id=\"eeeb297\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t\t\t\t\t\t<p>La stabilizzazione degli enzimi biologici ha consentito una pulizia ad alte prestazioni a temperature significativamente pi\u00f9 basse, riducendo drasticamente il consumo energetico sia per i consumatori che per le lavanderie industriali.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-2a0a194 e-flex e-con-boxed e-con e-parent\" data-id=\"2a0a194\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-03c0a86 elementor-widget elementor-widget-text-editor\" data-id=\"03c0a86\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t\t\t\t\t\t<div class=\"text-center lg:text-start\"><p>OGGI<\/p><\/div>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-8c399a6 elementor-widget__width-initial elementor-widget elementor-widget-heading\" data-id=\"8c399a6\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">L'anatomia del moderno detersivo ad alte prestazioni<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-72051e9 elementor-widget__width-initial elementor-widget elementor-widget-text-editor\" data-id=\"72051e9\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t\t\t\t\t\t<div class=\"text-center lg:text-start\"><p>La moderna cura del bucato \u00e8 una scienza altamente complessa e multidisciplinare. Le formulazioni commerciali odierne combinano in modo intricato:<\/p><\/div>\t\t\t\t\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-cad615d e-con-full e-flex e-con e-child\" data-id=\"cad615d\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-b44dcc5 elementor-widget elementor-widget-heading\" data-id=\"b44dcc5\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t\t<span class=\"elementor-heading-title elementor-size-default\">Tensioattivi<\/span>\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-d0047e1 elementor-widget elementor-widget-heading\" data-id=\"d0047e1\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t\t<span class=\"elementor-heading-title elementor-size-default\">Agenti sbiancanti<\/span>\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-cb34a8b elementor-widget elementor-widget-heading\" data-id=\"cb34a8b\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t\t<span class=\"elementor-heading-title elementor-size-default\">Attivatori di sbiancamento<\/span>\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-019aa2e elementor-widget elementor-widget-heading\" data-id=\"019aa2e\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t\t<span class=\"elementor-heading-title elementor-size-default\">Sbiancanti ottici<\/span>\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-34093af elementor-widget elementor-widget-heading\" data-id=\"34093af\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t\t<span class=\"elementor-heading-title elementor-size-default\">Chelanti (Agenti sequestranti)<\/span>\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-212f9ff elementor-widget elementor-widget-heading\" data-id=\"212f9ff\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t\t<span class=\"elementor-heading-title elementor-size-default\">Agenti anticorrosione<\/span>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-33e1394 elementor-widget__width-initial elementor-widget elementor-widget-text-editor\" data-id=\"33e1394\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t\t\t\t\t\t<div class=\"text-center lg:text-start\"><p>Padroneggiando questa profonda storia chimica, progettiamo soluzioni di produzione che offrono un&#8217;efficienza senza compromessi, sicurezza ambientale e un valore di mercato competitivo.<\/p><\/div>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-af26873 e-flex e-con-boxed e-con e-parent\" data-id=\"af26873\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t<div class=\"elementor-element elementor-element-358514c e-con-full e-flex e-con e-child\" data-id=\"358514c\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-6a2a4fc elementor-widget elementor-widget-heading\" data-id=\"6a2a4fc\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">4.500 anni di storia, integrati in ogni lotto<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-98d9672 elementor-widget elementor-widget-text-editor\" data-id=\"98d9672\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t\t\t\t\t\t<div class=\"text-center lg:text-start\"><p>Esplora il catalogo completo R\u00f6sch: polveri, liquidi e capsule formulate per ogni tipo di tessuto.<\/p><\/div>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-8cd2b40 elementor-align-left elementor-widget elementor-widget-button\" data-id=\"8cd2b40\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"button.default\">\n\t\t\t\t\t\t\t\t\t\t<a class=\"elementor-button elementor-button-link elementor-size-sm\" href=\"https:\/\/new2026.roeschswiss.com\/it\/prodotti\/\">\n\t\t\t\t\t\t<span class=\"elementor-button-content-wrapper\">\n\t\t\t\t\t\t<span class=\"elementor-button-icon\">\n\t\t\t\t<svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" id=\"Layer_1\" width=\"15.41\" height=\"13.41\" viewBox=\"0 0 15.41 13.41\"><polygon points=\"8.71 0 7.29 1.41 11.59 5.71 0 5.71 0 7.71 11.59 7.71 7.29 12 8.71 13.41 15.41 6.71 8.71 0\"><\/polygon><\/svg>\t\t\t<\/span>\n\t\t\t\t\t\t\t\t\t<span class=\"elementor-button-text\">Visualizza il catalogo completo<\/span>\n\t\t\t\t\t<\/span>\n\t\t\t\t\t<\/a>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t","protected":false},"excerpt":{"rendered":"<p>4.500 anni di innovazione nel bucato Dai capi asciugati al sole descritti nell&#8217;Odissea di Omero alle prime tecniche di sbiancamento romane, il bisogno fondamentale di prendersi cura dei tessuti attraversa i millenni. Padroneggiando questa profonda storia chimica, progettiamo soluzioni di produzione che offrono un&#8217;efficienza senza compromessi, sicurezza ambientale e un valore di mercato competitivo. \u00a0 [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":5715,"parent":0,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"","meta":{"_acf_changed":false,"footnotes":"","_members_access_role":[],"_members_access_error":""},"class_list":["post-5731","page","type-page","status-publish","has-post-thumbnail","hentry"],"acf":[],"_links":{"self":[{"href":"https:\/\/www.roeschswiss.com\/it\/wp-json\/wp\/v2\/pages\/5731","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.roeschswiss.com\/it\/wp-json\/wp\/v2\/pages"}],"about":[{"href":"https:\/\/www.roeschswiss.com\/it\/wp-json\/wp\/v2\/types\/page"}],"author":[{"embeddable":true,"href":"https:\/\/www.roeschswiss.com\/it\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/www.roeschswiss.com\/it\/wp-json\/wp\/v2\/comments?post=5731"}],"version-history":[{"count":10,"href":"https:\/\/www.roeschswiss.com\/it\/wp-json\/wp\/v2\/pages\/5731\/revisions"}],"predecessor-version":[{"id":6005,"href":"https:\/\/www.roeschswiss.com\/it\/wp-json\/wp\/v2\/pages\/5731\/revisions\/6005"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.roeschswiss.com\/it\/wp-json\/wp\/v2\/media\/5715"}],"wp:attachment":[{"href":"https:\/\/www.roeschswiss.com\/it\/wp-json\/wp\/v2\/media?parent=5731"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}